Chief Marketing Officer

Chief Marketing Officer

Job Description

  • Grow and sustain market share of the organization.
  • Develop programs with quantifiable objectives to measure results.
  • Implement and manage marketing budget.
  • Leverage data and analytics to drive insights.
  •  Modify or redirect business intelligence strategy.
  •  Oversee and direct the efforts of the marketing team.
  • Develop segmentation, competitive analysis/market intelligence, prospecting, lead generation, product and market development, pricing, promotions, communications and budgets, sales force effectiveness, strategic planning, services units and revenue retention and growth.
  •  Oversee the development of new products.
  • Develop and measure key metrics around the business including user acquisition, conversion rates, engagement rates, satisfaction and renewal rates.

Company Profile:

Salary: Not disclosed

Industry: Strategy / Management / Consulting Firms

Functional Area: Marketing

Role Category: Team Manager

Employment Type: Full time

Keyskills
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