Job Description

Build marketing programs to support specific marketing objectives across different channels and segments in support of overall strategic marketing plan

Market through various channels and segment databases working with large data sets

Develop business cases for marketing programs at the proposal stage and make recommendations on marketing tactics

Evaluate the impact of marketing programs in achieving their stated objectives, including impact on lead flow

Evaluate Life time value (LTV solidify your marketing budget) and retention where required.

Propose and manage marketing research projects to generate consumer insights in support of improved marketing strategy and communications

Partner with creative teams, other internal stakeholders, and external agencies and vendors

Lead the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes

Work with the other marketing teams, other internal stakeholders, and external agencies and vendors

Managing all marketing for the company and activities within the marketing department.

Developing the marketing strategy for the company in line with company objectives.

Coordinating marketing campaigns with sales activities.

Overseeing the companys marketing budget.

Creation and publication of all marketing material in line with marketing plans.

Planning and implementing promotional campaigns.

Manage and improve lead generation campaigns, measuring results.

Overall responsibility for brand management and corporate identity

Preparing online and print marketing campaigns.

Company Profile:

Salary: Not disclosed

Industry: food processing / FMCG

Functional Area:

Role Category:

Employment Type:

Keyskills